Unlock Your Business Potential with Enterprise for Success & STEAMhouse Forward!
Calling all new and aspiring businesses in Birmingham and Solihull! Join us for an empowering series of workshops spread over 2 weeks designed to set your business on the path to sustainable growth. Delivered in partnership by the Enterprise for Success and STEAMhouse Forward programs, this event offers practical insights and actionable strategies tailored for early-stage businesses.
Event Details: This is a 2-day event taking place across 2 separate weeks see below for details.
Dates:
- Session 1: Wednesday, 4th December, 10am - 2pm, STEAMhouse, Birmingham (With a networking lunch)
- Session 2: Wednesday, 11th December, 10am - 2pm, STEAMhouse Birmingham (with a networking lunch)
Who is it for? Existing New businesses in Birmingham and Solihull
Session 1: Building Blocks for Innovation and Growth: Understanding Your Market and Customers
Discover the foundational strategies that drive long-term success. This session will guide you through:
- The Importance of Innovation and Growth: Understand why consistent innovation is essential for business sustainability and growth.
- Identifying the Market: Master market research techniques and learn how to position your product in today’s landscape.
- Why People Buy: Explore the psychological drivers behind customer buying decisions and align your messaging with their motivations.
- Target Market Pain Points: Pinpoint your customers’ most pressing challenges and frame your product as the solution they need.
- Buyer Persona Development: Create detailed buyer personas to sharpen your marketing and better connect with your ideal customers.
This hands-on event will demystify complex business concepts, helping you build a strong foundation without overwhelming academic jargon. Join us to network, share insights, and leave with a clear vision for driving your business forward!
