Join us for a half-day event designed to help Birmingham & Solihull businesses integrate sustainability into their operations while building a strong, purpose-driven brand that attracts new customers and drives growth.
Session 1: The Circular Economy & Net Zero – Why It Matters for Your Business
Many businesses still don’t see the relevance of the circular economy or net zero goals, but when framed as a proven way to reduce costs, increase efficiency, and attract environmentally aware customers, the benefits become clear.
This interactive session will help you:
✅ Understand the business case for resource efficiency
✅ Learn how to build sustainability into your business model
✅ Explore ways to reduce waste, cut costs, and lower carbon emissions through improved energy efficiency
✅ Take part in a short workshop to identify opportunities for others to use your waste as a raw material and seek useful inputs for your own business activities
🔹 Delivered by: International Synergies – experts in delivering cost and carbon impacts for businesses implementing circular economy solutions.
Session 2: Building a Brand with Purpose 🚀
Customers are increasingly choosing brands that align with their values. How you communicate your mission and purpose can set you apart from competitors and drive business success.
💡 What You'll Learn:
✅ What is a brand, and why does it matter?
✅ How to define your brand identity & unique value proposition
✅ How customers perceive your business and what builds trust
✅ How to create a simple, effective marketing plan on a budget
🔹 Delivered by: Rock Solid Consulting – specialists in business growth and brand strategy.
Who Should Attend?
✅ Startups & small businesses looking to grow
✅ Entrepreneurs interested in reducing costs & increasing efficiency
✅ Business owners who want to build a strong, value-driven brand
✅ Anyone looking to future-proof their business
🔗 Secure Your Spot Now – Spaces Are Limited!
This project is part-funded by the UK government through the UK Shared Prosperity Fund.